A Sales Assistant in sports retail plays a key role in delivering exceptional customer service, promoting products, and ensuring smooth daily store operations. This role is ideal for individuals who are energetic, customer-focused, and passionate about sports and retail. With the growing demand for quality service in Dubai’s retail sector, this position offers a dynamic and rewarding opportunity.
About the Company
GMG is a global well-being company with a strong presence across sports, food, health, and consumer goods sectors. With a mission to inspire people to succeed in ways that positively impact the world, GMG manages an impressive portfolio of international and home-grown brands. Under the leadership of the Baker family, GMG has grown into a global organization introducing more than 120 brands across the Middle East, North Africa, and Asia. The company is committed to delivering excellence through innovation, customer satisfaction, and high-quality retail experiences.
Responsibilities
- Describe product features and benefits while demonstrating proper use and handling.
- Educate customers on brand quality standards, specifications, and product details.
- Advise customers on suitable product options and respond to inquiries to support purchase decisions.
- Provide clear information on warranties, features, specifications, maintenance, and care.
- Ensure customer needs are met and complaints are resolved or escalated as needed.
- Maintain awareness of new product launches, promotions, and sales activities.
- Achieve sales targets through effective sales techniques including up-selling and cross-selling.
- Ensure accurate promotions and pricing in compliance with company standards.
- Compute sale prices, apply discounts, and maintain accurate sales records.
- Process cash, card payments, and generate invoices and receipts when acting as cashier.
- Follow repair/return procedures and ensure compliance with after-sales processes.
- Adhere to loss prevention, inventory control, and company operating procedures.
Requirements
- High School diploma or equivalent.
- 1–3 years of relevant retail or customer service experience.
- Good product and brand knowledge, preferably in sports retail.
- Strong interpersonal and customer service skills.
- Ability to achieve sales targets and handle customer queries effectively.
Skills
- Excellent communication and interpersonal skills
- Strong customer service orientation
- Product knowledge and brand awareness
- Cash handling and basic math skills
- Sales techniques including up-selling and cross-selling
- Problem-solving and decision-making abilities
- Teamwork and adaptability
- Attention to detail and accuracy
Benefits
While specific benefits may vary based on company policy, employees can typically expect:
- Competitive salary package
- Sales incentives or commissions
- Career growth and internal development opportunities
- Training on products and service standards
- Employee discounts on sports and lifestyle brands
- Supportive work environment within a global retail group
- Job stability and long-term career potential
